The name you have with your ad (s) is your profile name. This name must meet a number of conditions:

Only first names are allowed and no family name

The following is also not allowed:

• No contact details
• No inititials
• No all capital letters
• No nicknames and/or additions like 'sweet' or 'horny'
• No place names
• No websites
• No symbols like stars or hearts etc.
• No strange characters like exlamation marks etc.

So, the name field is only meant for a name and not for other text and/or descriptions.

The name with your advertisement will be checked in a modular fashion meaning once you change the name it will be checked independent from the rest of your advertisement.